Work featured in a new book!

Happydesigner:Illustrator and Graphic Designer based in Cornwall UK. I have been featured in a new publication “For a good cause” by Cactus Desserny. Published by Index Books!

The Design Against Fur competition, which has expanded every year since its launchin 2001,is open to design students from the fields offashion, design, fine arts, advertising, marketing, graphic design and multi-media. Hundreds of students from across the UK and Ireland submitted designs, interpreting the theme that animals used in the fur industry are ‘fashion victims’. The brief was to convey a compassionate campaign message, in support of millions of animals killed every year for their pelts, in an innovative, contemporary way. For the first time this year, the competition encouraged students to submit designs across a range of media: for either poster, animation or t-shirt.

The winning entries were unveiled by Dr Nick Palmer MP and Judy Mallaber MP at a reception attended by

Members of Parliament, design industry representatives, students and tutors. Amongst the judges were journalist, Liz Jones; Cosmopolitan magazine’s Fashion Director, Shelly Vella; advisor to the Mayor of London and head of Harry Barlow Limited, a company that specialises in issues-based campaign

“The Design Against Fur competition is an ideal opportunity for students to use their design and communication skills to interpret an issues-based brief and their work shows a very good understanding of the use of fur in the fashion industry,” commented Director of Respect for Animals, Nicki Brooks. “Our thanks go out to the students for submitting their highly effective designs and, of course, to their tutors for their enthusiastic support of this competition.”communications, Harry Barlow,; Graduating Creatives Manager of Design & Art Direction (D&AD), Rhiannon James,; and graphic design specialist, Lee Ellis.Winning designer, Sarah-Leigh Wills, explained: “I decided to enter the competition just to build experience as a designer. I never thought that I would stand a chance of coming first. When I received the email confirming that I was the winner, it was life changing. I have learnt so much in doing this and am extremely thankful for the experience.”

Design Against Fur provided a challenging and provocative brief for our students this year,” added Sarah-Leigh’s tutor, Bryan Clark, who is Senior Lecturer on BA(Hons) Graphic Design at University College Falmouth. “We were delighted that Sarah-Leigh went on to win, encapsulating the issue with such an iconic and powerful message.

Uncovering such a simple and unique vision was great for us to see given the nature of a subject so strewn with clichés. We can only emphasize the importance of this poignant brief to our students and the issues that it raises and promotes.”

The winning piece:

Book Cover:

Feature on page 201

The book can be purchased on Amazon:

http://www.amazon.com/Good-Cause-Index-Book/dp/8492643269/ref=sr_1_2?ie=UTF8&s=books&qid=1279709947&sr=8-2

A few of my previous clients

happydesigner clients

  • "Sarah loves her work, her friendly ‘can do’ approach is reassuring whether you’re on your first or tenth book."  – Darron Jon Love
  • "The logos are absolutely fantastic, they are spot on brief and are even better than we imagined!Paolo Pini, Step Up To Languages

  • "Sarah quickly understood what I wanted to achieve and the look I was after. Sarah kept me informed and brought me into the whole process” – Darron Jon Love

  • "I can’t speak highly enough of Sarah! She has brought Roopert Snoopert to life in a way I could never have imagined.
    The illustrations are fantastic! Sarah keeps you update with progress from the draft stage right through to sign off." - Paul Micklewright
  • “Sarah’s re-branding of my business has given it a much needed fresh and quirky feel. She provided us with an extremely friendly courteous and efficient service and injected an energy into the project, that only Sarah could.” – Discovery Leisure

  • “I was so nervous ringing you as i've never done anything like this before, but you were so friendly and put me completely at ease.” - Donna Purvis

  • "Sarah understood what I was looking for and produced a fantastic logo for me.  She is very approachable and friendly – I wouldn’t hesitate to recommend her” Katie Jarvis, Fancy Prints

  • "Outstanding illustrator with exceptional talent. You couldn’t wish for a better artist, as it would be impossible to find. Such a spectacular gifted designer who is always happy!" - Rachel Lake

  • "Sarah is amazing - very fast at understanding the requirements, great pictures and never too much trouble. I recommend her wholeheartedly" - Fernando Caldeira-Saraiva
  • Sarah is professional, friendly and very knowledgeable, she delivered 100% with a new logo that was spot on! We can't recommend her enough!” - Lucy @ Get Active

  • Sarah is an extremely talented designer and illustrator. She has that rare gift of being able to find something in your business or character that you never knew existed" Craig Green

  • “Thank you, Sarah, for the amazing work you did on the illustrations for my book. Working with you has been so easy thanks to your enthusiasm, flexibility, support, professionalism and, of course, the amazing quality of your work." – Stuart Neath

  • "She has a keen eye for the quirky detail, she is punctual and a joy to work with. I simply cannot praise her enough.” - Clickety Books

  • "It's been great working with Sarah as our illustrator! She's been so great in taking all feedback on board and delivers work of the highest standard. Would 100% recommend :-)" - Michelle Gibbs, Doodle Dozen Series
  • “Sarah was lovely to work with and keen to make sure that the illustrations were a perfect match for the story. It’s obvious that she really cares about her work and wants you, the author, to be happy with the final results.” – Marion Adams

  • Sarah has a great insight into how to best produce a children’s book and is really helpful in getting you there! I really cannot recommend Sarah enough – brilliant designer, friendly and professional. The experience has been a great one!“ – Jodie Jackson
  • "WOW! Love it! I'm so happy with what you've produced- and with so little input from me. FANTASTIC!!! THANK YOU” - Darren Pascoe: 'Red Rabbit Book'

  • "These posters and flyers are perfect”
    - Julia G, Manager at the Truro branch of Pets at Home

  • “When we first contacted Sarah, Dainty Dizzy was a concept;  an idea to be shaped into a brand.  Sarah took this idea and illustrated it perfectly….and our brand look and feel was born.” – Dainty Dizzy

  • “Sarah’s advice has been invaluable, she could have just illustrated my first attempt but knew there was more to be had from the story and pointed me towards the right help." – Darron Jon Love

  • “Books arrived safely today- I am absolutely delighted with how they look – I can’t thank you enough – you’ve made my dream come true :)” – Jane Collins

  • “I am so happy that I found Sarah to bring my book to life. Sarah took the time to listen and really made the effort to make sure that I was happy and her brilliant designs translated the words of my book into a beautiful visual story." - Jodie Jackson

  • "I hope my recommendation will persuade you to use Sarah! I cannot fault her, for her professionalism, enthusiasm and talent." - Michelle Hawkins, Director: The Flying DoDo

  • Sarah really understood the brief right from the beginning and has been able to translate my ideas and mental images, that at times were quite specific, into magical illustrations that are better than I’d ever hoped. She has absolutely nailed it!” – Gareth Edwards