Making Lessons Colorful; the Characters of Dahl

Roald Dahl is one of the most world renowned illustrators in the world. His work is a household name for families all over the world for his bright and colorful characters. He has done numerous books with incredibly detailed characters; he has even worked with several artists over the years, but mainly Quentin Blake, who’s work can be seen throughout. Dahl’s most famous work is that from Charlie and The Chocolate Factory, The Giraffe and the Pelly and Me, and James and the Giant Peach just to name a few.

His Inspirations

Dahl is an artist of opportunity. Each of his masterpieces has hundreds of hours and sheets of paper to perfect and hone a drawing into a useable product. Throughout his life, he has taken tragic, happy, or life altering events and made an enthralling story about it. As the story is read, the lesson may not be evident until the very end. However, Dahl has worked in a moral into every book.


Charlie and the Chocolate Factory

Throughout this book, the overlying theme is to follow the directions of your elders, take nothing for granted, and be forever grateful for what you have. Specific characters like Charlie, Augustus, and Veronica all help to bring home these themes.

Charlie Bucket– Little humble Charlie is the showcase of humility. When Dahl created Charlie, it was loosely based on his personal childhood. Dahl was in no means raised in a lavish lifestyle, neither was Charlie. Through it all, they both rose to the occasion and made a great future through staying positive and kind to others.

Augustus Gloop- The epitome of gluttony, which was a tremendous deal back when the book was written in 1964. Gluttony was considered a sin, not just a social taboo. Thus, this very ignorant boy with German decent was an ideal way to show what sin can gain you.

Veronica Beauregarde– Nothing is worse than hearing gum-snapping in your ear. Dahl loosely created Veronica with a nod toward the political and social class mess. People are obsessed with becoming someone or something that it consumes them. This was precisely the case with the blueberry Veronica. She was so obsessed with gum chewing, she simply would not listen to anyone involved, which lead to extensive character staining.


The Giraffe and the Pelly and Me

Billy- Billy is a very relatable character created by Dahl. The little boy lives in an impoverished setting, which is a very common theme among the books done by Dahl. However, upon meaning the Duke, Billy’s life is forever changed for the better, all his dreams can finally come through. The theme in The Giraffe and the Pelly and Me is being able to network! Having friends teach essential skills can help progress you through all of your challenges and give you propulsion to meet your goals.



James and the Giant Peach

James Henry Trotter– Living with two awful aunts, one can only imagine the amount of wonder the boy experiences when a man gives him a strange gift. The motivations for writing this book are a little unclear, yet Dahl loved to leave his audience guessing. The moral one can quickly glean from the pages is that if you try hard enough, adventure and good tidings will come your way.

Dahl is an excellent illustrator and author who deserves all the recognition in the world. Chances are, you have read some of his stories, or seen his work, and not even known about it. Dahl can bring enormous concepts and break them down into bite-size bits that makes learning a fun process for all.

A few of my previous clients

happydesigner clients

  • "Sarah is amazing - very fast at understanding the requirements, great pictures and never too much trouble. I recommend her wholeheartedly" - Fernando Caldeira-Saraiva
  • "Thank you both so much for your hard work and dedication. Sarah is a fantastic illustrator! It is nice to know I have worked with someone who is so professional at her job, and will certainly remember her for the future if I need another book illustrating."
  • “Sarah’s advice has been invaluable, she could have just illustrated my first attempt but knew there was more to be had from the story and pointed me towards the right help." – Darron Jon Love

  • "Sarah loves her work, her friendly ‘can do’ approach is reassuring whether you’re on your first or tenth book."  – Darron Jon Love
  • “I am so happy that I found Sarah to bring my book to life. Sarah took the time to listen and really made the effort to make sure that I was happy and her brilliant designs translated the words of my book into a beautiful visual story." - Jodie Jackson

  • "It's been great working with Sarah as our illustrator! She's been so great in taking all feedback on board and delivers work of the highest standard. Would 100% recommend :-)" - Michelle Gibbs, Doodle Dozen Series
  • "The logos are absolutely fantastic, they are spot on brief and are even better than we imagined!Paolo Pini, Step Up To Languages

  • "Sarah understood what I was looking for and produced a fantastic logo for me.  She is very approachable and friendly – I wouldn’t hesitate to recommend her” Katie Jarvis, Fancy Prints

  • “Sarah’s re-branding of my business has given it a much needed fresh and quirky feel. She provided us with an extremely friendly courteous and efficient service and injected an energy into the project, that only Sarah could.” – Discovery Leisure

  • "These posters and flyers are perfect”
    - Julia G, Manager at the Truro branch of Pets at Home

  • "I can’t speak highly enough of Sarah! She has brought Roopert Snoopert to life in a way I could never have imagined.
    The illustrations are fantastic! Sarah keeps you update with progress from the draft stage right through to sign off." - Paul Micklewright
  • “Books arrived safely today- I am absolutely delighted with how they look – I can’t thank you enough – you’ve made my dream come true :)” – Jane Collins

  • “Thank you, Sarah, for the amazing work you did on the illustrations for my book. Working with you has been so easy thanks to your enthusiasm, flexibility, support, professionalism and, of course, the amazing quality of your work." – Stuart Neath

  • Sarah really understood the brief right from the beginning and has been able to translate my ideas and mental images, that at times were quite specific, into magical illustrations that are better than I’d ever hoped. She has absolutely nailed it!” – Gareth Edwards

  • Sarah has a great insight into how to best produce a children’s book and is really helpful in getting you there! I really cannot recommend Sarah enough – brilliant designer, friendly and professional. The experience has been a great one!“ – Jodie Jackson
  • "Outstanding illustrator with exceptional talent. You couldn’t wish for a better artist, as it would be impossible to find. Such a spectacular gifted designer who is always happy!" - Rachel Lake

  • “I was so nervous ringing you as i've never done anything like this before, but you were so friendly and put me completely at ease.” - Donna Purvis

  • "I hope my recommendation will persuade you to use Sarah! I cannot fault her, for her professionalism, enthusiasm and talent." - Michelle Hawkins, Director: The Flying DoDo

  • "Sarah quickly understood what I wanted to achieve and the look I was after. Sarah kept me informed and brought me into the whole process” – Darron Jon Love

  • “Sarah was lovely to work with and keen to make sure that the illustrations were a perfect match for the story. It’s obvious that she really cares about her work and wants you, the author, to be happy with the final results.” – Marion Adams

  • “When we first contacted Sarah, Dainty Dizzy was a concept;  an idea to be shaped into a brand.  Sarah took this idea and illustrated it perfectly….and our brand look and feel was born.” – Dainty Dizzy

  • "I am absolutely thrilled with the colours and love the look and overall feel of the book, its so different and unique, thank you so much"
  • Sarah is an extremely talented designer and illustrator. She has that rare gift of being able to find something in your business or character that you never knew existed" Craig Green

  • "She has a keen eye for the quirky detail, she is punctual and a joy to work with. I simply cannot praise her enough.” - Clickety Books

  • "WOW! Love it! I'm so happy with what you've produced- and with so little input from me. FANTASTIC!!! THANK YOU” - Darren Pascoe: 'Red Rabbit Book'

  • Sarah is professional, friendly and very knowledgeable, she delivered 100% with a new logo that was spot on! We can't recommend her enough!” - Lucy @ Get Active